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	<title>The Matterhorn Marketing Minute</title>
	<link>http://www.matterhorntips.com</link>
	<description>Quick hitting tips, information and random rants ...</description>
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		<title>No Predictions Here&#8230;</title>
		<description>What will 2009 bring to the marketing? Depending upon how many of the ever-proliferating "social media strategists" you may know, it is likely that your crystal ball is clear as mud.

Some would like for you to believe that the social web is about to take over the world.....others I see ...</description>
		<link>http://www.matterhorntips.com/seo-and-social</link>
			</item>
	<item>
		<title>New Year&#8217;s Resolutions</title>
		<description>It is once again that time of year. The time to tell ourselves we are going to do something, or make something happen, that has very little chance of actually happening.

Sales of Slim Fast, running shoes, gym memberships and Nutri-System are sure to spike in the coming days. It's what ...</description>
		<link>http://www.matterhorntips.com/new-years-resolutions</link>
			</item>
	<item>
		<title>My Post of Thanks</title>
		<description>Thanksgiving....turkey, mashed potatoes and gravy....parades and "Black Friday". As we enter the holiday season it is so easy to forget why we are celebrating in the first place.

This post will be random (surprise) and disconnected, but will be just another way of saying "Thank You".....no spell check, emotion, typos and ...</description>
		<link>http://www.matterhorntips.com/my-post-of-thanks</link>
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		<title>So I Have Been Thinking About Facebook Ads&#8230;.</title>
		<description>Have been thinking they would be particularly useful for an upcoming project and have my handy "Facebook Ads" code from Pubcon.

So, I was busy "Facebooking" this evening, and just happened to notice an interesting Facebook Ad....



I didn't click the ad, but it said, "Make your own customized cards now!" with ...</description>
		<link>http://www.matterhorntips.com/so-i-have-been-thinking-about-facebook-ads</link>
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		<title>A Taste of Social Media and Its Value to Your Company&#8217;s Strategy</title>
		<description>As you continue to adapt and evolve your marketing strategies you need to take a long look at how social media can help you further your efforts.

I am not going to bore you with a long-winded explanation of the concept of social media. A simple google search will reveal a ...</description>
		<link>http://www.matterhorntips.com/a-taste-of-social-media-and-its-value-to-your-companys-strategy</link>
			</item>
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		<title>Join the Conversation, Getting Started with RSS</title>
		<description>Have you noticed change in the air? And no...I'm not referencing the recent Election!

I'm meaning the change in the ways in which we interact online. How we obtain, and digest content from sources we look to for information. How we keep up with one another amongst the vast array of ...</description>
		<link>http://www.matterhorntips.com/join-the-conversation-getting-started-with-rss</link>
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		<title>Building Trust</title>
		<description>While sagging market conditions continue to leave millions of investors disappointed (that is a gross understatement) there are many other investments that turn equally as sour.

As a business owner I find myself investing everyday; Technology, training, equipment, time and people. No matter what the nature of the investment is, whenever ...</description>
		<link>http://www.matterhorntips.com/building-trust</link>
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		<title>Looking Beyond What You Know</title>
		<description>Look around and you see businesses and entire verticals stuck in a proverbial rut.

At the onset of any design project we try to determine what website elements and attributes our clients may like and/or find useful. This gives us a bit of an idea of things to try to incorporate ...</description>
		<link>http://www.matterhorntips.com/looking-beyond-what-you-know</link>
			</item>
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		<title>Create West Virginia Conference</title>
		<description>What is the purpose of a conference?

Do? Learn? Inspire? Encourage?

The past two weeks have provided opportunities to attend regional conferences, which are considerably different from the other conferences (SMX, SES, An Event Apart, and Web Design World) which regularly dot my travel schedule.

Most recently I was fortunate to attend the ...</description>
		<link>http://www.matterhorntips.com/create-west-virginia-conference</link>
			</item>
	<item>
		<title>Change in the Objective</title>
		<description>At the onset of this blog, and several restarts, the objective was to provide only Internet Marketing tips with a focus on travel and tourism. Posts were a bit sporadic, and at times simply ceased, for a number of reasons: 1. I felt that if I did not have real, ...</description>
		<link>http://www.matterhorntips.com/change-in-the-objective</link>
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